ABC-MART'S NEW DESTINATION AT AEON MALL TAN PHU CELADON

ABC-MART has officially opened its fifth store in Vietnam, located at AEON MALL Tan Phu Celadon. With a diverse shopping space and the presence of many familiar brands, the new store offers another destination for those who love footwear and sportswear.

Diverse brands, more choices

Continuing to pursue the “one-stop-shop” model, ABC-MART aims for a diverse and convenient shopping space, where customers can easily find many options from familiar footwear and sportswear brands.

At the ABC-MART AEON MALL Tan Phu Celadon store, customers can explore various brands such as Nike, adidas, New Balance, ASICS, PUMA, On, Mizuno, Salomon, FILA, Crocs along with many others.

The store space brings together many familiar footwear and sportswear brands like New Balance, adidas, PUMA,...

Another ABC-MART destination in Tan Phu

The ABC-MART AEON MALL Tan Phu Celadon store is the brand’s fifth store in Vietnam. Located in the East Hall of the shopping mall, the store officially opened on August 29, 2026.

Focusing on more than just shopping, the grand opening event was designed as an interactive space where fashion, music, street art, and local cultural elements coexist.

Loto Show – Southern cultural colors at the grand opening

One of the event's highlights was the Loto Show – an activity inspired by a popular folk entertainment form in Southern Vietnam.

Instead of the usual random gift-giving, the Loto calling activity was held directly within the store space, creating fun, interactive moments between attendees and the brand. The vibrant atmosphere and the suspense in every number called added a special flair to the grand opening.

A vibrant yet suspenseful atmosphere during the Loto calling performance at the grand opening event

Besides the Loto Show, the program featured many other performances and interactive activities such as a DJ, street breaking, and a creative spray-paint demonstration on the ABC-MART 2026 emblem.

The combination of music, street art, and local cultural elements created an open, youthful space, while fostering closer connections between the brand and customers.

A new destination for the sportswear-loving community

With the opening of the new store at AEON MALL Tan Phu Celadon, ABC-MART continues to expand its system in Vietnam, aiming to develop its network of stores across AEON MALL shopping centers.

The new store offers additional selections of footwear, sportswear, and accessories, serving customers in the Tan Phu, Binh Tan, and surrounding areas.

A new store, a new destination – and another place for the sneaker and sportswear-loving community to explore styles that suit them.

Store information: Level 1 (East Hall area), AEON Mall Tan Phu Celadon, No. 30 Tan Thang Street, Tan Son Nhi Ward, Ho Chi Minh City.

See more here.